Triple B Backs Chilli Chanʼs Expansion Across Europeʼs Food Retail Landscape

Triple B announces a €500,000 growth investment in Chilli Chanʼs, the fast-growing, women-founded Taiwanese food brand bringing bold, authentic pantry staples to homes across Europe and the UK. The investment positions Triple B as a key partner to support the brandʼs next phase of international growth.

Founded by Eyan Chan, Chilli Chanʼs was born during lockdown from a desire for real flavour and a connection to home. What began as small-batch recreations of her Taiwanese motherʼs recipes quickly evolved into a founder-led brand celebrated for its crispy chilli oils, hot honey chilli oil, and premium knife-cut sun-dried noodles — all made with natural ingredients and no preservatives.

Chilli Chanʼs has experienced rapid commercial traction, now stocked across 1300+ retail locations in the EU and UK, including Albert Heijn (NL & BE), Jumbo (NL), Picnic, Stach, Crisp, and Selfridges, alongside a strong direct-to-consumer presence and an engaged social media following. The brand has also been recognised with a Great Taste Award, underscoring its product quality and consumer appeal.

Triple Bʼs investment will fuel continued retail expansion, product development, and brand building, as demand grows for authentic Asian flavours and founder-driven consumer brands rooted in heritage and transparency.

“Chilli Chanʼs is exactly the type of company we look to support,ˮ said Thomas Archer Bata, Director at Triple B. “It is founder-led, culturally authentic, and already proving strong demand across major retailers. Backing women founders who build resilient, values-driven brands is core to our investment philosophy, and weʼre excited to support Eyan and her team as they scale across Europe and beyond.ˮ

After leaving a corporate career at Adidas to pursue Chilli Chanʼs full time, Eyan Chan has built the business from the ground up — from a home kitchen to a pan-European retail footprint, while staying true to its Taiwanese roots.

“Chilli Chanʼs has always been rooted in honest flavours and culture, the kind that comes from missing home and familyˮ said Eyan Chan, Founder & CEO of Chilli Chanʼs. “Partnering with Triple B gives us the long-term support to grow responsibly, reach more households, and stay true to the values that shaped the brand from day one.ˮ
The investment reinforces Triple Bʼs commitment to innovation in the food industry, while continuing to back women-led, founder-driven consumer brands that combine strong commercial fundamentals with cultural relevance and positive community impact.


About Chilli Chanʼs
Chilli Chanʼs is a women-founded food brand bringing authentic Taiwanese pantry staples to modern kitchens. Founded in 2021 by Eyan Chan, the brand produces bold, preservative-free chilli oils and premium sun-dried noodles inspired by family recipes and Taiwanese food culture. Chilli Chanʼs is stocked across leading retailers in the EU and UK and continues to grow its direct-to-consumer presence.
www.chillichans.com

About Triple B
Triple B is an international investment group backing founders and ventures that create long-term value for businesses and communities. Investing across Real Estate, Growth Equity, and Venture, Triple B focuses on responsible capitalism, founder-led growth, and brands shaping the future of consumer behaviour.
www.triple-b.co

Triple b

Contact Us.

Connect with Triple B to foster innovation. We invite entrepreneurs, startup founders, and co-investors to reach out for potential partnership discussions, strategic alliances, or investment opportunities.

Connect on Linkedin
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.